28 By Sam Wood is an online fitness program, competing against some large brands with huge online spends. Leveraging Sam’s large media profile, Shout were engaged to reduce cost per acquisition and scale online media spend. We developed a holistic search strategy to boost conversions, drop average cost per acquisition and build the brand online.
By doing the hard work, we could compete against bigger players.
Cost Per Acquisition
Membership Sign Ups
Increase in Organic Growth
The Brand is the Brand
“Shout showed us it’s not about how big you are, it’s how smart you do things.“