The holiday season is around the corner. This means lots of opportunities for online sales and lead generation. But there are also plenty of pitfalls to be aware off. This is why we created an overview of Google Ads strategies and best practices to utilise during the holidays for you.
How to maximise performance on festive paid search campaigns
Techniques that will enable you to tap into that sense of urgency and drive more conversions or sales
Automatically adjust bids, products and audiences in real time based on the likelihood of a search query to drive more conversion value.
Close the conversion loop and increase conversion rates
How to drive more in store visits as well as increase return on ad spend on ecommerce campaigns