Facebook Advertising. By the book.

There’s a science behind great Facebook advertising. Shout understands the strategy, marketing and testing metrics required to deliver the results – and value - you want. For Facebook that really works, give us a shout.

Ready to get started?

Make Social Media work for you

It’s not what you know, it’s who you know. Facebook advertising delivers extremely specific targeting, (and retargeting) that allows you to reach the people who really matter. And we do it very cost effectively. If you can tell us who you want to talk to, we’ll show you how to integrated Facebook advertising in a way that drives revenue right to your door.

Facebook marketing and advertising comes in many shapes and forms. Shout can help decipher the jargon across the medium. Terms like Facebook Lead Ads, Facebook Shopping Feed Ads, Facebook Retargeting / Remarketing, Facebook Custom Audiences and Facebook Look-a-Like Audiences will sooon be second nature.

How can we help you?

Audience Targeting

If you’re not using Facebook’s ad targeting to reach your targets then you’re wasting time and money. We help you to talk to very specific audiences based on factors like demographics, sociographics, interests, shopping and behaviour.

01

Retargeting

We are experts at Facebook retargeting. In simple terms – it’s a second chance to close the deal.You can reach back to existing leads who’ve already demonstrated an interest in your brand, and that’s often the critcal difference.

02

Optimisation

Successful Facebook advertising campaigns require results-focused testing to find the ideal combination of targeting, ad format, frequency, content, design and budget to reach and engage when it matters most.

03

Measurement

The only way to really know if you’re getting the right return on your investment with Facebook advertising is to track the results of your social media campaigns over time and look at the results based on specific campaign KPI’s.

04

A/B Testing

Testing campaigns against each other on Facebook is simple, practical and a very cost effective way to tune your campaign for better results. Making data driven decisions on empirical evidence hits any marketers sweet spot.

05

Shout makes social media more accountable by ensuring each post has a purpose. So you can use social media to get a sale, get a lead or drive people into your sales funnel.

  • Tactical, accountable and measurable
  • Sustainable engagement
  • 24/7 support for an always-on strategy
  • Real, measurable, social ROI
  • Stay relevant through social changes
  • Fit your social plans into your business goals

Shout is a social media agency that believes your Facebook spend must become a sales investment. By setting KPIs and metrics around outcomes and not engagement, we use social media to drive conversion.

  • Tactical, accountable and measurable
  • Sustainable engagement
  • 24/7 support for an always-on strategy
  • Real, measurable, social ROI
  • Stay relevant through social changes
  • Fit your social plans into your business goals

Social should be used to drive traffic, drive lead acquisition and drive sales. Synching your social with your CRO and content marketing strategies, Shout boosts the performance of your funnel.

  • Tactical, accountable and measurable
  • Sustainable engagement
  • 24/7 support for an always-on strategy
  • Real, measurable, social ROI
  • Stay relevant through social changes
  • Fit your social plans into your business goals

Shout uses a range of data analytics tools to understand customer behaviours, set programmatic activity and fine tune the message and delivery to improve the effectiveness of social campaigns over time.

  • Tactical, accountable and measurable
  • Sustainable engagement
  • 24/7 support for an always-on strategy
  • Real, measurable, social ROI
  • Stay relevant through social changes
  • Fit your social plans into your business goals

Shout is considered one of Australia's leading digital marketing agencies because we make social campaigns work. And evolve them to ensure they keep working.

  • Tactical, accountable and measurable
  • Sustainable engagement
  • 24/7 support for an always-on strategy
  • Real, measurable, social ROI
  • Stay relevant through social changes
  • Fit your social plans into your business goals
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Shout really stood out above the crowd

Shout Agency

Tony Cassar – Managing Director

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